Privacy Policy

Who I am

The Connected Stack is an independent website and newsletter about CRM, marketing technology and the systems that connect them. It is operated by Megan V. Walker.

For the purposes of UK data protection law, I am responsible for the personal information collected through this website and newsletter.

Information I collect

Newsletter subscriptions

If you subscribe to The Connected Stack, I collect the information you provide through the subscription form, which will typically include your email address.

I use this information to manage your subscription, send you new issues of the newsletter, manage your subscription preferences and understand how the newsletter is performing.

Newsletter emails are sent on the basis of your consent. You can unsubscribe at any time using the unsubscribe link included in each email.

Website usage and analytics

I may collect information about how visitors use The Connected Stack. This can include information such as pages viewed, referring websites, approximate location, device and browser information, and interactions with the website.

Where consent is required for analytics or similar technologies, these will only be used after that consent has been provided.

Technical information

Some technical information may be processed automatically when you access the website. This can include your IP address, browser information, request information and security-related data required to operate, protect and maintain the website.

Services I use

I use third-party services to operate The Connected Stack. These providers may process limited personal or technical information as part of providing their services.

Cookies and similar technologies

The Connected Stack may use cookies or similar technologies where they are necessary for the operation of the website or where they support features such as analytics.

Where required, you will be given the opportunity to make choices about non-essential cookies before they are used.

How long I keep your information

I keep personal information only for as long as it is needed for the purpose for which it was collected, or where I am required to retain it for legal, security or operational reasons.

If you unsubscribe from the newsletter, your information may be retained where necessary to ensure that your unsubscribe preference continues to be respected.

Sharing your information

I do not sell your personal information.

Information may be shared with service providers where necessary to operate the website or newsletter, or where disclosure is required by law.

International transfers

Some of the service providers used by The Connected Stack may process information outside the United Kingdom. Where this happens, appropriate safeguards are used where required by applicable data protection law.

Your rights

Depending on the circumstances, UK data protection law gives you rights relating to your personal information. These can include rights to access, correct or delete your information, restrict or object to certain processing, and request a copy of information you have provided.

You also have the right to raise a concern with the Information Commissioner's Office if you are unhappy with how your personal information has been handled.

Links to other websites

The Connected Stack contains links to articles, tools and websites operated by other organisations. I am not responsible for the privacy practices of those websites, so you should review their privacy information separately where appropriate.

Changes to this policy

I may update this privacy policy as The Connected Stack develops, including when new services, analytics tools or website features are introduced.

The date at the top of this page will be updated when material changes are made.

Contact

If you have a question about this privacy policy or how your personal information is handled, you can contact me using the contact details provided on The Connected Stack.